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Funnel event fired when a profile performs a social interaction, such as liking, commenting on or sharing a social post. Raised by SocialInteractionResource when a visitor records an interaction, and evaluated against journey funnels via SocialInteractionGoal, which can optionally restrict matching to a specific interaction type.
Group: Journeys
Implements: FunnelEvent
Properties
| Property | Returns | Description |
|---|---|---|
| leadProfile | Profile | Profile of the lead who performed the social interaction. |
| relatedLead | Lead | Lead already associated with this event, if any. Social interaction events are never linked to an existing lead, so this always returns null. |
| socialInteraction | SocialInteraction | The underlying social interaction record that triggered this event, giving access to its interaction type, the social post it relates to and when it occurred. |
Methods
getLeadProfile()
Returns: Profile
Profile of the lead who performed the social interaction.
getSocialInteraction()
Returns: SocialInteraction
The underlying social interaction record that triggered this event, giving access to its interaction type, the social post it relates to and when it occurred.
getRelatedLead()
Returns: Lead
Lead already associated with this event, if any. Social interaction events are never linked to an existing lead, so this always returns null.
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