Marketing Development Funds Setup & Workflow Guide

Blank 12/8/2026 15:34 - 12/8/2026 15:34
Incentives User Management

How to configure an Advanced-mode MDF program, and the full lifecycle a plan and its claims move through — from submission to an approved payout. Screens shown from both the admin console and the participant-facing website.

On this page

Overview

  1. Configure a program
  2. Roles & access
  3. Submit & approve a plan
  4. Submit a claim
  5. Review & payout

Overview

Marketing Development Funds (MDF) let a brand fund a partner or dealer's marketing activity, then review and pay out what they actually spent. Every program runs in one of two modes:

  • Simple — one flat requested budget per plan, one flat amount per claim. The original, still-default behaviour.
  • Advanced — a plan is funded per expense category (e.g. "Digital content" at 40%, capped $2,000; "Trade shows" at 50%, capped $1,000), and a claim is a set of itemized line items, each costed against its category's agreed rate and cap. This guide covers Advanced mode.

Two people carry this process: an admin (or a staff member with the marketAdmin role) who configures programs and reviews submissions, and a participant — a dealer or partner with the mdfParticipant role — who submits plans and claims for their own spend, self-service, from the website.

Configure a program

Admin console · one-time account setup, then per-program

once per account Define expense categories & items

Advanced-mode expense items are shared across every program in the account, so they're configured once, in Marketing Development Funds → Settings. Set an Expense Category — a product category name such as "MDF Expenses" — then add the individual Expense Items a claim line can be costed against, e.g. Digital contentTrade shows.

Settings tab showing the Expense Category field set to MDF Expenses, and a list of two Expense Items: Digital content and Trade shows.
Settings tabExpense category and the items claim lines can reference

per program  Set the program's mode and payout series

On a program's Modify Configuration panel, switch Claim Mode from Simple to Advanced. Two more fields matter here:

  • Total Program Budget — an optional overall fund pool, purely for showing committed-vs-remaining spend on the program list. Leave it blank if the program has no fixed pool.
  • Payout Data Series — the sales-data series that approved claim line items are copied into on approval. Use Create a new data series to have Kademi pre-wire the custom fields and Points Allocation Source a payout rule expects, rather than configuring seven fields by hand in KSalesData.

Modify ConfigurationMode, budget pool, and the payout data series

 

Once plans and claims start moving, the program's own overview shows committed spend against that pool at a glance:

Program overview page showing a Program Budget progress bar and configuration summary panel for the dfsdf program.
Program overviewBudget progress once the program is live
 

Roles & access

Who can do what, and where it's granted

MDF defines two roles. Neither is granted automatically — both are assigned deliberately, the same way WarrantyUser works for KWarranty:

Role Who Grants Where to assign it
marketAdmin Staff who need MDF access but not a full Administrator login Manage programs, review and approve/reject plans & claims, run reports Admin → Manage Users → a staff profile's roles
mdfParticipant Dealers / partners submitting their own spend Submit and view their own plans and claims from the website — nothing else Admin → Manage Groups → the participant group's Roles panel

GRANT SCOPE
Group-level grants normally use Their own organisation as the role's scope — the role then follows each member wherever they belong, rather than being pinned to one fixed org. Grant it to whichever group represents your eligible participants (often the account's base "Participants" group, or a narrower dealer/partner group).

Every self-service action a participant takes — viewing a plan, saving a claim's line items, uploading an invoice — independently re-checks that the record actually belongs to them, on top of this coarse role grant. A participant can never edit another participant's plan or claim, or touch one that isn't in draft.

 

Submit & approve a plan

Participant submits → admin sets the funding rates → approved

Draft / Pending → Approved

Draft / Pending → Rejected → resubmitted as Pending

participant Submit a plan

On the program's promotion page, a participant fills in a description of the planned activity, optionally requests a budget (if the program allows it), and attaches any supporting files — the same minimal form used for Simple-mode plans. Advanced-mode expense rates aren't set here; they're the brand's decision, made at review.

admin Set the plan's funding contributions

Reviewing a pending plan, the admin uses + Add expense item to attach one or more of the account's expense items to this specific plan, each with its own Percentage funding rate and dollar Cap. The plan's Total Budget is simply the sum of those caps.

Pending plan detail page with an editable Funding Contributions row for Trade shows at 50 percent and a $1,000 cap, plus an Add expense item button.

Plan detail, pendingFunding Contributions editor — rate and cap per expense item

 

From here the admin either Approves the plan, or Rejects it with a required reason:

Reject Marketing Plan dialog with a required Reason textarea and a Reject button.

Reject dialog - A reason is required and shown back to the participant

 

A rejected plan shows the reason directly on its detail page, and can be reset to Pending for further changes:

Rejected plan detail page showing a red banner: This plan was rejected, with the admin's stated reason and a note to reset to Pending to make further changes.

Plan detail, rejected - Reason is visible to the admin — and to the participant on the website

 

Once approved, the plan is locked: contributions can no longer change, and it becomes claimable. The admin's approved view shows the agreed rates alongside how much of each cap has actually been claimed:

Approved plan detail page with Plan Budget, Claimed to Date, Approved Claims, and Remaining stat tiles, plus an Agreed Contributions table for Trade shows.

Plan detail, approved - Locked contributions and live budget-utilization stats

 

The participant sees the identical agreed contributions on their own plan page on the website, alongside a running list of the claims they've made against it:

Participant-facing plan detail page on the website, showing Status Approved, Requested Budget, Description, an Agreed Contributions table for Digital content at 40 percent, and a claims table listing one approved claim.
Website — Plan Details tab - The participant's view of the same approved plan
 

Submit a claim

Participant creates a minimal claim, then builds it out on its own detail page

participant Start a claim

From the approved plan's Make a Claim tab, the participant optionally attaches an invoice and submits. This creates a minimal draft claim — no line items yet — and takes them straight to the claim's own detail page to build it out.

Make a Claim tab showing a single Invoice file-upload field and a Submit Claim button.
Website — Make a Claim tab - The only required step to start a claim

participant Add invoices and line items

On the claim's detail page, while it's still in draft, the participant can:

  • Attach further invoices or proof of purchase, and remove any before submitting.
  • Scan with AI — sends an invoice to an LLM vision model, which proposes line items (description, quantity, amount) and flags any that look like duplicates of ones already on the claim. This is always a suggestion; nothing is added until the participant reviews and confirms it.
  • Add or edit line items directly — each one linked to an expense item from the plan's agreed contributions.

The payout for each line calculates live as it's edited — amount × the plan's agreed rate for that expense type, capped by whatever's left of that item's ceiling:

Draft claim detail page with a line item row being edited: description Trade show booth rental, quantity 1, amount 300, expense type Digital content selected.

Claim detail, draft - Editing a line item — description, quantity, amount, expense type

 

Draft claim detail page after saving, showing the line item with a computed payout of $120.00 at a 40 percent rate, and a note summarizing the total estimated payout.
Claim detail, draft — saved - Payout per line, and a running estimated total

Saving line items is what leaves the claim ready for review — there's no separate "submit" step once the description and line items are in place.


 

Review & payout

Admin approves → a payout record is created → points follow

admin Review the claim

The admin's claim view mirrors the participant's line-item and invoice panels exactly, plus the totals that matter for a decision: total claimed, computed payout, and what the plan's remaining budget will be after this payout, if approved.

Admin claim review page for a pending claim, with Approve and Reject buttons, stat tiles for Total Claimed $300, Total Payout $120, Plan Remaining, and Status Pending review, and the line items table below.
Claim review, pending - Everything needed for a decision, before it's locked

admin Approve and what happens next

Approving locks the claim and, for every line item linked to an expense item, writes a permanent record to the program's payout data series: the amount, the percentage and cap as they stood at approval, the expense item, and the originating plan and claim. That snapshot survives even if the plan's agreed rates are changed later — it's the durable record of what was actually in effect if a payout is ever challenged.

Admin claim detail page for an approved claim, showing status Approved, a Total Payout of $120.00 with 1 payout record created, and a Payout and Fulfilment table noting a payout data record was created.

Claim review, approved - Payout data record created for the points pipeline

 

Sales data records table for the mdf-payouts series, listing two records with Amount, Percentage, Cap, Expense Item Name, MDF Plan, and MDF Claim columns populated.

mdf-payouts data series - One row per approved line item, carrying the plan/claim/rate/cap that produced it

 

From there, the account's configured Points Allocation Source reads those records on its own processing cycle and converts them into points — this is where "points" are functioning as money, not a loyalty currency. Once points land, Kademi's normal disbursement mechanics take over unchanged: card funding, Xe.com/Blackhawk electronic payment, or whatever the account has configured, eventually turning the points into a real payment to the participant.

The participant sees their own claim reach the same end state, with a reference to the payout that was created:

Participant-facing approved claim detail page on the website, with Status Approved, the line item and its computed payout, an Invoices panel, and a Payout and Fulfilment section.
Website — claim detail, approved - The participant's own view of the completed claim
 

Reference

Status values and where each thing lives

Plan & claim status

Status Plan Claim
Pending Editable — contributions, budget and details can still change Draft — line items and invoices can still change
Approved Locked; claims can now be made against it Locked; a payout data record has been created
Rejected Reason shown to the participant; resettable to Pending Reason shown to the participant

Where things are configured

Setting Location Scope
Expense category & items Marketing Development Funds → Settings Whole account
Program mode, budget, payout series Program → Modify Configuration Per program
Funding rate & cap per expense item Plan detail → Funding Contributions Per plan, set at review
Points conversion rule The program's Payout Data Series → Points Allocation Source Per program
marketAdmin role Manage Users → a staff profile Per staff member
mdfParticipant role Manage Groups → a group's Roles panel Per group, "their own organisation"